We gather information. You'll need to provide us your logo and any other
relevant material. You'll need to identify who your target audience is,
consider ideas on how to convert website guests into clients, and do some
brainstorming on the feel you want for your website.
Some items to consider:
What "feel" do you want - professional, high energy, artistic,
elegant, etc.
What colors do you prefer? (Logo, signage, etc)
What types of layout do you prefer? Buttons on the side? Top? Free form
front page?
Basic content. What information do you want to put on your site? This
determines the number of pages you'll need and what those pages will be.
Are you going to add significant content at a later date? This step can
save you hundreds of dollars and cost little or nothing now.
Other preferences such as buttons, multimedia, splash pages, etc.